Preserving and promote cultural heritage values for tourism development Related image(s)








The international press briefing on the campaign (Source: vietnamtourism.gov.vn)

The international press briefing on the campaign (Source: vietnamtourism.gov.vn)



The Government and the Ministry of Culture, Sports and Tourism have always taken care of the preservation and promotion of cultural heritage values for tourism development, attracting international tourists to Vietnam.


The statement was made by Deputy Minister of Culture, Sports and Tourism Ho Anh Tuan at an international press briefing on the campaign entitled “Exciting Vietnam” in Hanoi on July 9.


Through this campaign, Vietnam will promote itself as a safe, friendly, attractive, and exciting tourist destination, said Mr. Tuan.


The campaign covers 14 events, which will be staged by the Ministry of Culture, Sports and Tourism, Vietnam Tourism Association in conjunction with Vietnam Airlines, Saigon Tourism and tourism enterprises during the last half of this month.


During the first half of this year, Vietnam welcomed 4.28 million international tourists and 23.4 million domestic tourists. The total income from tourism reached VND125 trillion (USD5.8 billion). This was an increase of 22 per cent in comparison with the same period last year./.



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