With a scale not too large and capital not so abundant, the Import Export Manufacturing Services and Rural Development Company (Decoimex) has its own path to turn difficulties into power, which makes the company gradually build its brand in the fields of import and export of agricultural products and real estate investment.
Founded in 1993 in Vung Tau City, Decoimex is one of the typical units in the fields of import and export of agricultural products and real estate. Thanks to the efforts of all staff and the wisdom of the leaders, the company has overcome many difficulties brought by the market economy and achieved sustainable and consistent annual growth. The field of import and export of agricultural products such as rice, sliced cassava, dried cassava, cashew nuts, etc., from 2008 until now has faced difficulties due to the narrowed consumption market, input prices riddled with many fluctuations, unstable input agricultural product quality, etc., which creates impact on the purchase and export of the said product group of the company. However, relentlessly exploiting the market, considering prestige the foundation and coordinating to export through other units has helped keep the unit keep stable development with the revenue of US$0.92 million in 2013.
In the field of real estate investment: since 2003, Decoimex started making the first steps in the real estate market and has become successful. Typically is the project in Ben Dinh area including three projects namely Ben Dinh 1 with the area of 4 hectares; Ben Dinh expansion project Phase 1 with an area of 4 hectares which has completed in infrastructure and the project investing in 60 apartments worth VND2.5 billion each; the company began to expand investment in stage 2 with the area of 3 hectares and investment capital of about VND70 billion in 2014. In addition, the company is also participating in the construction of other civil works in the area. With the desire to become a professional unit on the field of real estate, each project the company participates in puts quality, prestige and customers top priority, which is the first step for the company to go further in the field of real estate investment.
So far, Decoimex has successfully built its brand on the market and is constantly expanding the scale of its operation. One of the core reasons for this success is the perspective of the company’s leaders in the development of internal resources, firstly of its staff, which is considered the key to the breakthroughs achieved by the company. The company always tries to create a competitive working environment, exploit the capability of each staff and support the spiritual life to its staff as well as improve benefits for employee benefits, contributing to a healthy and civilised corporate culture, promoting sustainable development of the company. In addition, the company actively participates in local social welfare programs such as poverty reduction, contributing to the province’s Veterans Association and the construction of gratitude house for veterans, investing in one temple in Long Dien district with a cost of nearly VND400 million.
On the basis of achievement gained, Decoimex has boosted its exports to US$1.3 to 1.5 million in 2014 and completed its investment projects and programmes to early put into operation to serve customer’s needs. Due to increasingly strict Vietnamese agricultural product market, the Provincial People’s Committee and relevant departments should consider and adopt policies to support business in investing in technology and material to improve the quality and value of agricultural products. In addition, there should be consistency in the implementation of state policies to create the momentum to make the province’s businesses develop in depth.
Minh Xuan
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