HCM City (VNA) – Hanoi and Ho Chi Minh City were presented with the best marketing campaign award at the closing session of the eighth Tourism Promotion Organisation for Asian-Pacific Cities (TPO) Forum on June 22.
The organising board also presented other awards, including for the best print advertisement, the best festival and event, the best tourism promotion campaign, the best tourism brochure, the best website, and the best destination manager.
Addressing the closing ceremony, Deputy Director of the HCM City Department of Tourism Nguyen Thi Anh Hoa thanked the TPO Executive Committee for choosing her city to be host of the biennial TPO Forum.
She said HCM City will continue to fulfill its role in the TPO’s activities which will support the southern city of Vietnam to develop tourism strongly in the time ahead.
The eighth TPO Forum, themed “Smart tourism”, took place in HCM City on June 21 and 22.
It featured the TPO Travel Trade, the 31st meeting of the TPO Executive Committee, and bilateral meetings of TPO member cities, which aimed to develop new ideas, strategies and mindset for the tourism industry in the Fourth Industrial Revolution and enhance TPO members’ capacity.
TPO is an international organisation established in 2002 at the 5th Asian-Pacific City Summit. It was designed to be an inter-city network to promote the exchanges and development of the tourism industry among major cities in the Asia Pacific region.
Currently, the organisation consists of 86 cities, 45 travel agencies and institutes and other tourism organisations from nine Asian-Pacific countries (China, Indonesia, Japan, the Republic of Korea, Malaysia, the Philippines, Russia, Thailand and Vietnam) and one territory (Chinese Taipei).
Aside from Hanoi and HCM City, Da Nang and Hai Phong cities of Vietnam are also members of the TPO.-VNA
Hanoi, HCM City win TPO’s best marketing campaign award Related image(s)
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