The national tourism promotion campaign called “Exciting Vietnam” has been launched by the Ministry of Culture, Sport and Tourism with the support of the Ministry of Foreign Affairs on July 9.
The message “Vietnam- A safe, friendly and attractive destination” has been also emphasized by the tourism agencies during the meeting in Ha Noi.
The campaign will consist of many activities promoting tourism, such as organizing press trips to Vietnamese destinations; inviting travel enterprises and media representatives from Vietnam’s key and potential markets, including Japan, Republic of Korea, Russia, India, Indonesia, Malaysia, Singapore and the US; taking part in promotional activities in major markets; and cooperating with countries in the region.
Deputy General Director of Viet Nam National Administration of Tourism, Mr. Nguyen Manh Cuong said that Vietnam welcomed 4.28 million international visitors, up 21 percent over the same period last year in the first six months this year, earning 125 trillion VND (5.87 billion VND).
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